by Brook McCarthy | Oct 5, 2019 | Communication, Creativity
When I read Austin Kleon’s Steal Like an Artist, I realised I was robbing people already. I write for a living. And while I offer only a limited copy writing services nowadays, I do a lot of writing for my own business, including blogs, emails, sales pages, and free...
by Brook McCarthy | Aug 12, 2019 | Creativity, Entrepreneurism
In 1972 in Jerusalem, Leonard Cohen, accompanied on stage by a full complement of musicians and singers, abruptly stopped singing “Bird on the Wire”. “I really enjoy your recognising these songs,” he said to the audience. “But I’m scared enough as it is out here, and...
by Brook McCarthy | Oct 20, 2016 | Creativity, Entrepreneurism
I love rock-climbing – throwing yourself at a wall and shimming up, crab style, towards the ceiling. Climbing is great for entrepreneurs, especially if you’re over your stories and tired of your own rubbish. Getting over the first hurdle The first hurdle to climbing...
by Brook McCarthy | Oct 18, 2016 | Creativity
By Guest blogger, Nicola Rankin. A few months ago I had a really unproductive week (yes, a whole week). At first I thought the problem was the work was really hard and I wasn’t feeling well. But the real problem was procrastination. It was a tough week. But my...
by Brook McCarthy | Sep 29, 2016 | Communication, Creativity, Entrepreneurism
Australians love plumbing the depths of self-deprecation. Concurrently, we have a macho culture of “getting on with it”, being proudly independent and hiding any weakness. It’s an uneasy marriage, and when applied to self-employment, it often results in depression,...
by Brook McCarthy | Jun 23, 2016 | Branding, Creativity, Money
Finding Bjork in the huge cavernous room at Sydney’s Carriageworks, where she was spinning the decks as part of a special Bjork event at the Vivid Sydney festival, was a matter of following the throng into the corner of the room. Actually seeing her was more...