How can you build a reputation online and dominate the first page of search engine results for high-value search phrases? How can you develop rapport with strangers to cultivate these into new clients and raving fans (who bring friends)?
Untangling the web
There are countless options for using the internet to build your business and professional reputation. But how can you work smartly, so that your individual efforts are working towards a cohesive brand, a formidable reputation and fans, followers and new clients?
I work with business leaders, owners and teams who want to stand out and accelerate their digital domination while avoiding inefficiencies and costly mistakes. I do this through in-house training, ongoing coaching and compelling presentations.
Build influence, bolster your reputation
As a former PR professional and a content marketing expert, I help small businesses to build their reputation and influence with strategies that are rich in creativity and low on expense.
Years of experience in training and coaching means I can quickly identify the strengths and skill gaps of your team. Through the lens of persuasion, fascination and influence, I teach and coach on a combination of Public Relations, search engine optimisation and content marketing, to help position your business and you, as the owner, as an expert, authority and leader in your field.
If you want to cultivate a buzzing community of people who create your marketing materials for you, reinvigorate your staff and equip and empower them with the right skills and experience to grow your business, get in touch today – call me on 0405 375 069.
Experience & qualifications
I’ve been working in the online arena since early 2005 and embarked on the wild ride of entrepreneurship in early 2008.
I’ve worked at the coalface of social media as it emerged from obscurity to mainstream disruption. Some of the more interesting projects I’ve worked on include: working with the new concept of social commerce with Australian startup Jump On It, writing the strategy and rolling out Twitter channels, and Twitter community management across Australia and New Zealand before the company was bought by Living Social; conceiving, writing, marketing and presenting at one-day online and social media marketing intensives around Australia, from Byron Bay, to Newcastle, Perth to Melbourne, Adelaide to Newcastle, and in my home town of Sydney.
I also enjoyed a two-year stint tour leader in south-east Asia, with my manager in another country, a company credit card and budget. This developed my wits, independence, intercultural communication and people skills.